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Posted by John in Cre8asiteforums and in Live Search Blog
Today, we are excited to announce that Google, Microsoft and Yahoo! are coming together in support of the SiteMaps protocol. The goal of this effort is to improve search results for customers around the world. This protocol enables site owners everywhere to tell search engines about the content on their site instead of having to rely solely on crawl algorithms to find it.
So, why are we excited to work on this? Because by agreeing on a standard, we can provide site owners with one simple way to share information with every search engine. You just publish a sitemap, and every engine is instantly able to read and use the data to more effectively index your site. Since this is a free, widely supported protocol, our hope is that this will foster an even broader community of developers building support for it.
Lets get on with the disclaimer first
- This post is not meant to personally attack or accuse anyone. If you are able to identify yourself with this post, then its your inner conscience which is at work.
- This post does not question the legality of things, its more towards morality and ethics.
Dictionary.com defines plagiarism as
1. the unauthorized use or close imitation of the language and thoughts of another author and the representation of them as one’s own original work.
2. something used and represented in this manner.
Scenario:
A little newbie (whom i shall refer as kid) joins one of the top forums, starts a new thread about something he has just found out through trial and error. Unfortunately for him, his english is not good, so its all written in broken english and in the manner he understood.
In jumps 10 or more other members dumb enough to place an undue importance on his english rather than on what he is trying to say. So they heckle him out of the thread and possibly the board.
Now our Top SEO walks in to the arena, sees this post and realizes the importance of it and what it can do. So he takes the little information given by that kid, adds more glamour to it and in his pixel perfect english writes a blog/thread or whatever.
He writes it in the manner that all “credits” are attributed to him and how this suddenly came to him while eating his breakfast or playing his game.
People like you and me are so gullible that we latch on to each and every single word without ever realizing that this so called fantastic post is all “stolen”.
Ironically, this tops all those must read lists, websites and whatever out there.
Fast forward to a few months, the kid is back having “mastered” the language he starts posting about his previous find once again. Sadly for him, he is once again humiliated and banned from the forum(s) and his post deleted because this has been explained by the Top SEO guy already!!! The kid goes back dejected and leaves to pursue something else where he wouldnt be made a laughing stock again…
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Now, you might wonder why this big fuss all about?
as i said in the disclaimer, its not about the legality of things. Its more towards the moral values we talk about every single day in various different forms.
Why is this whole industry so EGO Driven that they shy away from giving a little credit to where its due?
People do come up with original stuff on many occasions but sometimes one too many puts the whole thing under suspect.
BruceClay SEO Code of ethics says
No SEO practitioner will falsely represent others work as their own. This includes the taking of work from others in whole or in part and representing this work as their own. The SEO practitioner may not make verbatim copies of the work of others (instead of authoring original work) without the prior consent of the other party.
Is it all driven by link juice/pagerank incentive that moral values are trampled upon every single day???
I am not the kid nor i am the top guy, i am just a guy sitting on the park bench watching all these unfold in this Mad World.
Once again, Randfish (SEOmoz) has made a fantastic post over at SEOmoz Blog
check it out: 11 Best Practices for URLs
The Retsambew Dash Klat for Charity SEO Contest finished today with the winners being announced in the official thread
1st place:
www.retsambchar.com
Domain Registration Date: 04-Apr-2006
Chosen Charity: The Voice of the Martyrs at http://www.persecution.com
2nd place:
www.seo-poland.com
Domain Registration Date: 03-Apr-2006
Chosen Charity: Big Cat Rescue at http://www.bigcatrescue.org
3rd place:
www.linkfor.us
Domain Registration Date: 03-Apr-2006
Chosen Charity: Action Against Hunger at http://www.actionagainsthunger.org
4th place:
www.seocontestant.com
Domain Registration Date: 03-Apr-2006
Chosen Charity: Autism Society of America at http://www.autism-society.org
5th place:
superseo.org
Domain Registration Date: 17-May-2006
Chosen Charity: The Christopher Reeve Foundation at http://www.christopherreeve.org
Check the official thread for the runners up as well :)
Congrats to the winners and to everyone else who took part and esp to Tim of Webmaster Talk for organising this.
While you are checking this , Tim’s become a father recently so be sure to send in your wishes to him as well :)
What Google can go with MySpace, Microsoft can retaliate with Facebook: in a hastily reached deal, MSFT will be the exclusive provider of advertising to Facebook. For now, unlike Google-MySpace, the three-year agreement will start with banner advertising but in the future will include text ads using MSFT’s own service, AdCenter. Other terms of the agreement weren’t disclosed. Discussions began late last week and the deal was signed over the weekend, says WSJ…the ads will start appearing this fall.
Microsoft and Yahoo lost in the bid to power search and text advertising on MySpace….in that deal, Google guaranteeing News Corp. a minimum of $900 million in ad revenue over roughly three years…MSFT says the terms are not comparable, but no further details.
It’s an urgent question pitting Web sites against their advertisers. Fortune’s Devin Leonard explains why answering it won’t be easy.
The other day, Yahoo said it had developed another cool technology for Internet advertising: a technique for collecting “traces” of paths its users take, without the need to record any personal data on them.
That way, without invading anyone’s privacy, it hopes to sell targeted ads that are a step beyond the kind where you type a phrase like “fishing rod” into Google or Yahoo and get a bunch of blue links for sites like compactfishinggear.com. Now if Yahoo knows you are in the market for fishing gear, it can send you a jazzy display ad from L.L. Bean.
But there is an irony here: Although the Internet may be the most measurable of advertising media, advertisers and Web sites are actually having huge battles because they can’t agree on what they should be counting. If Google, Yahoo, AOL, and Microsoft’s (Charts) MSN want to see continued double-digit spending increases, the two sides are going to have to resolve some fundamental issues.
Interesting Interview Between Fredrick Marckini and Stephen Arnold, one of the biggie in search, examining Google from a technical perspective.
Some excerpts from this
Many have reported on Google’s data center strategy of clustering tens of thousands of cheap, commodity computers into server farms, but few have fully explained the reason that this hardware strategy produces a competitive advantage for Google. “Stop and think,” says Stephen: “Google has built, operates, and expands a distributed parallel computer system worldwide that works like a giant PC appliance. When it comes to adding more servers, Google plugs them in. The Google OS recognizes the new resources and begins using those cycles and storage almost without human intervention.” When Google loads software, it loads the software on one server and the Google OS takes care of virtually all of the work for deploying the system across the network of Google data centers.
hmm….
Google doesn’t use plain vanilla Linux or pony up big bucks for a specialized operating system such as IBM’s AIX or Sun Microsystems’ Solaris. Google has modified the Linux kernel over a period of years to create a Google Linux. And Google Linux is not for sale. Google could use its OS and distributed computing system to support commercial clients at some point. Right now the Google OS is reserved for Google. The Google OS implements its own file system called GFS.
Google has also created special purpose programming functions and libraries with hundreds of ready-to-run modules. A single Google programmer, according to several people with whom I spoke when researching The Google Legacy said that Google gets more productivity per programmer because of these and other proprietary programming innovations. This means that 4,000 Google programmers may generate as much work as 6,000 programmers working for its competitors.
A related efficiency may be found in its data centers. The Google OS knows when more servers and storage have been plugged into a server farm. Google’s Linux environment recognizes the new resource and automatically allocates work to it. There is almost no human engineer babysitting required. This is a cost and efficiency advantage to Google.
It would be nice if we could master search engine optimization and procure high rankings simply by editing Meta tags but thats just not going to happen.
The reason is because in order to achieve SEO success a combined effort of different longterm methods is required. There is no one quick fix that will solve the problem.